What We Do best
Advertising
From paid search advertising to display, there is a wide array of options when deciding which approaches to advertising you want to equip to your arsenal. Your objectives, budget and target demographics will greatly influence how you approach paid advertising and measure success.
Branding
Your customers aren’t just buying a product or service, they are also buying into your brand, so consistency is key. To inspire customer loyalty and build familiarity, there must be continuity across all areas of the brand, without distorting it.
Media Production
Video has the capability to captivate the attention for your audience more than any other medium. People love video, with the average viewer able to recall 95% of messaging that is communicated through video.
Holistic Marketing
Taking key learnings from insights, we build multi-channel marketing campaigns which align seamlessly with your business and boost your visibility across the online world.
Creative
Looking good does not need to be difficult. We work closely with brands to distil the essence of who you are to create something beautiful and functional. Enlisting the support of a graphic designer can see your capabilities to communicate your message with your customer excel. Through carefully crafted visual content, you can tailor your online presence to focus on the needs and interests of your customers and users.
Content
Once we have uncovered the essence of your brand, we find or create the words, images and video that will be effective in communicating everything that you represent to your customers. Content marketing is a creative approach to improving your online visibility and brand awareness through the creation and distribution of materials including creative copywriting, blogs, videos, images and social media posts. Although an image lead approach may look fantastic, words are still exceptionally important, particularly when trying to build any kind of visibility online. Copywriting is often used to promote, educate and engage an audience, but it doesn’t need to be packed with sales messages to be effective.
Long Form Content
This is typically over around 1,000 words and has the core aim to provide the user with more information to ensure that they can fully answer their question or query. This is crucial to keyword optimization.
Email Marketing
This is still a highly effective way of communicating with your customers. It allows you to create highly tailored content, which utilises their previous purchases or enquiry information, to deliver only the relevant stuff right into their inbox.
Micro Influencer
This will deliver higher levels of engagement than their more popular peers, more cost effective and have the capability to drive social buzz and talkability. They typically see a 60% higher engagement rate than celebrities and big-name influencers, whilst remaining highly affordable for both big and small brands, at around 6.7x more cost-efficient, per engagement.
Search Marketing
This is the methodology of obtaining traffic through search engines, primarily Google. It includes organic and paid placements, known as SEO and SEM, respectively. Both have pros and cons but work best when married together in one holistic strategic approach.
Social Media
Social media is a collective term for websites and applications that focus on communication, community-based input, interaction, content-sharing and collaboration. People use social media to stay in touch and interact with friends, family and various communities. Businesses use social applications to market and promote their products and track customer concerns.
Our Package Solutions include but are not limited to:
- Social media strategy and implementation
- Digital marketing strategy and implementation
- Social media strategy and management
- Digital marketing strategy and management
- Social media and Micro-Influencer management
- Social media, promotions and E-commerce
- Instagram Growth Campaign
- Public Relations, Branding and Social
- Brand and Social media restructuring
- TikTok Content strategy
- Social content support
- Paid advertising and digital campaigns
- Packaging design and Marketing
- Custom Brand Merchandise
